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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">accounting</journal-id><journal-title-group><journal-title xml:lang="ru">Учет. Анализ. Аудит</journal-title><trans-title-group xml:lang="en"><trans-title>Accounting. Analysis. Auditing</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2408-9303</issn><issn pub-type="epub">2619-130X</issn><publisher><publisher-name>Financial University under The Government of Russian Federation</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.26794/2408-9303-2020-7-2-17-29</article-id><article-id custom-type="elpub" pub-id-type="custom">accounting-306</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ТЕОРИЯ УЧЕТНО-КОНТРОЛЬНЫХ И АНАЛИТИЧЕСКИХ ПРОЦЕССОВ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>THEORY OF ACCOUNTING AND CONTROL</subject></subj-group></article-categories><title-group><article-title>Стоит ли увлекаться Большими Данными?</article-title><trans-title-group xml:lang="en"><trans-title>Whether it is worth Being Fond of Big Data?</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-2307-2336</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Шуремов</surname><given-names>Е. Л.</given-names></name><name name-style="western" xml:lang="en"><surname>Shuremov</surname><given-names>E. L.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Евгений Леонидович Шуремов — доктор экономических наук, профессор, заведующий кафедрой информационных технологий</p><p>Сочи</p></bio><bio xml:lang="en"><p>Evgenii L. Shuremov — Dr. Sci. (Econ.), Professor, Head of the Department of Information Technologies</p><p>Sochi</p></bio><email xlink:type="simple">shurem@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Международный инновационный университет</institution><country>Россия</country></aff><aff xml:lang="en"><institution>International Innovative University</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2020</year></pub-date><pub-date pub-type="epub"><day>07</day><month>05</month><year>2020</year></pub-date><volume>7</volume><issue>2</issue><fpage>17</fpage><lpage>29</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Шуремов Е.Л., 2020</copyright-statement><copyright-year>2020</copyright-year><copyright-holder xml:lang="ru">Шуремов Е.Л.</copyright-holder><copyright-holder xml:lang="en">Shuremov E.L.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://accounting.fa.ru/jour/article/view/306">https://accounting.fa.ru/jour/article/view/306</self-uri><abstract><p>Статья посвящена анализу разработки систем искусственного интеллекта (СИИ). При проведении исследования применены методы анализа, сравнения, дедукции. Несмотря на важные достижения при решении некоторых частных задач и большое финансирование, отрасль в целом сталкивается с серьезными проблемами развития. Уже в ближайшее время ограничением глубокого машинного обучения станет нехватка вычислительных мощностей. Проведенный обзор литературных источников показал, что коммерциализация разработок искусственного интеллекта и больших данных негативно сказывается на решении фундаментальных проблем развития отрасли. Показано, что приоритеты разработчиков СИИ все больше смещаются в сторону реализации простых потребительских сервисов, в то время как решение действительно важных для всего человечества задач не реализуется. Непонимание людьми механизмов выработки решений интеллектуальными компьютерными системами может привести к возникновению масштабных экономических проблем из-за развивающегося пессимизма инвесторов в отношении перспектив компаний, занятых в рассматриваемой сфере. Принципиальные результаты исследования рекомендованы специалистам по разработке СИИ в рамках создания больших данных.</p></abstract><trans-abstract xml:lang="en"><p>The paper considers the analysis of the development of artificial intelligence systems. There were methods of analysis, comparison and deduction applied. Despite important achievements at the solution of some private tasks and big financing, the industry in general faces serious problems of development. Already in the nearest future the shortage of computing power will become serious restriction of deep machine learning. A review of literature showed that the commercialization of artificial intelligence and big data negatively affects the solution of fundamental problems in the industry development. The author shows that priorities of developers of systems of artificial intelligence are more and more displaced towards realization of simple consumer services while the solution of tasks, really important for all mankind, is not implemented. Dangers of misunderstanding by people of mechanisms of decisions development are revealed by intellectual computer systems. It is specified the signs allowing to assume possibility of global economic problems because of the developing pessimism of investors concerning prospects of the companies engaged in this field. The principal results of the study are recommended to specialists in the development of artificial intelligence systems as a part of a big data creation.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>искусственный интеллект</kwd><kwd>вычислительные мощности</kwd><kwd>машинное обучение</kwd><kwd>экспертные системы</kwd><kwd>экономический кризис</kwd><kwd>нейронные сети</kwd></kwd-group><kwd-group xml:lang="en"><kwd>artificial intelligence</kwd><kwd>computing power</kwd><kwd>machine learning</kwd><kwd>expert systems</kwd><kwd>economic crisis</kwd><kwd>neural networks</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Рассел С., Норвиг П. Искусственный интеллект: современный подход. Пер. с англ. М.: Вильямс; 2016. 1408 с. ISBN 978–5–8459–1968–7</mixed-citation><mixed-citation xml:lang="en">Rassel_S., Norvig_P. Artificial intelligence: A modern approach. Transl. from Eng. 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